Xreal’s Expansion into Spatial Computing and AI

Xreal, a leading AR smart glasses company, is making significant strides in the world of spatial computing and AI. While the firm has yet to deliver an AI service through its hardware, recent comments from Jon Li, Head of Sales at Xreal, suggest the company’s interest in the emerging technology. Li acknowledged the transformative effects of AI across various enterprise sectors and emphasized the importance of bringing augmented reality to everyone.
Although Xreal has not released an AI product, they have previously partnered with Microsoft to conduct research on a medical AR device that leveraged AI to assist blind children in navigating their surroundings. The PeopleLens device, developed through this collaboration, utilized Xreal Light hardware and Microsoft software to create a “PeopleMap” that digitized the wearer’s surroundings and identified individuals.
In addition to their advancements in AI, Xreal underwent a rebranding process in 2023, changing their name from “Nreal” to “Xreal.” This move came after legal trouble with Epic Games over trademark infringement. Despite the legal dispute, Xreal emerged with a direct and affordable competitor to the Apple Vision Pro, debuting Apple MacBook integration for its Nebula operating system. This integration allows users to connect Xreal products to their MacBook and stream immersive content on virtual screens, enhancing productivity opportunities.
Furthermore, Xreal is collaborating with startup Sightful to develop Spacetop, a mobile spatial computing product that complements Xreal smart glasses. This partnership aims to support hybrid workers by expanding workflows across immersive screens.
As Xreal expands into the spatial computing space and continues to innovate with AI-driven technologies, the company is experiencing record sales figures and optimistic forecasts. With 150,000 shipments in May and a projected 200,000 units shipped, Xreal is seeing significant growth in the market.
Xreal’s commitment to bringing augmented reality and spatial computing to the masses, combined with their advancements in AI, positions them as a key player in the future of immersive technology.
FAQ
Q: Has Xreal released an AI product?
A: No, Xreal has not released an AI product, but they have shown interest in the technology.
Q: What is the PeopleLens device?
A: The PeopleLens device is a medical AR device developed by Xreal in partnership with Microsoft. It utilizes AI to help blind children navigate their surroundings.
Q: Why did Xreal undergo rebranding?
A: Xreal underwent rebranding from “Nreal” to “Xreal” after a legal dispute with Epic Games over trademark infringement.
Q: What is Nebula operating system?
A: Nebula is the operating system developed by Xreal that integrates with Apple MacBook, allowing users to connect Xreal products and stream immersive content on virtual screens.
Q: Who is Xreal collaborating with to develop Spacetop?
A: Xreal is collaborating with startup Sightful to develop Spacetop, a mobile spatial computing product that complements Xreal smart glasses.
Key Terms
– AI: Artificial Intelligence, the simulation of human intelligence processes by machines, especially computer systems.
– AR: Augmented Reality, a technology that overlays computer-generated images onto the real world.
– Spatial Computing: Computing that takes into account the physical context of objects and the user’s presence in that environment.
– Immersive Technology: Technologies that create a sense of immersion or presence, typically through virtual reality or augmented reality.
Related Links
– Xreal: Official website of Xreal, the AR smart glasses company mentioned in the article.
– Microsoft: Official website of Microsoft, the technology company that Xreal has partnered with for research.
– Sightful: Official website of Sightful, the startup collaborating with Xreal on the development of Spacetop.
– Epic Games: Official website of Epic Games, the company that had a legal dispute with Xreal over trademark infringement.