Microsoft’s gaming CEO, Phil Spencer, has reportedly discussed the idea of acquiring Nintendo in a leaked email that recently surfaced. The email, dated August 6th, 2020, was sent to Microsoft’s chief marketing officer and commercial chief marketing officer. In the email, Spencer speculates that Nintendo might be open to the idea of an acquisition due to Microsoft ally, investment fund ValueAct, purchasing Nintendo stock.
Spencer expresses his belief that Nintendo is a valuable asset for Microsoft in the gaming industry, stating, “Nintendo is THE prime asset for us in Gaming and today Gaming is our most likely path to consumer relevance.” He mentions his conversations with Nintendo’s leadership team regarding potential collaboration and suggests that Microsoft is in a strong position to pursue an acquisition. However, he remarks that Nintendo’s board of directors has not actively pursued market growth or stock appreciation until recently.
The email reveals that ValueAct’s acquisition of Nintendo shares could create opportunities for Microsoft. Spencer acknowledges that a near-term mutually agreeable merger is unlikely without a catalyst, and he emphasizes that Microsoft is playing the long game in this potential acquisition.
The email also references other potential acquisitions that Microsoft was discussing at the time, including Warner Bros Interactive and ZeniMax. Microsoft eventually acquired ZeniMax, the parent company of game publisher Bethesda Softworks, in September 2020.
While the leaked email highlights Microsoft’s interest in acquiring Nintendo, it should be noted that the discussions mentioned are speculative and do not guarantee any acquisition will take place. Microsoft has a history of acquiring companies in the gaming industry, but consolidation within the industry raises concerns about competition and creativity.
Source: This information is based on an article originally published on Rock Paper Shotgun.