Singapore – Jun 22, 2020 – Riot Games and CTBC Bank announced today their partnership in support of the League of Legends Pacific Championship Series (PCS), which began its Second Split on June 20 with a rematch between PSG Talon and Machi Esports.
The PCS, started in 2020, is a merged evolution of the League of Legends Master Series (LMS) and League of Legends Southeast Asia Tour (LST) and is co-organized by Riot Games and FunPlus Esports, while Garena is the publisher of League of Legends in Southeast Asia, Taiwan and Hong Kong. The combined league continues to increase the level of competition in Southeast Asia, Taiwan and Hong Kong while creating a more engaging experience for fans.
“CTBC Bank’s commitments to integrity, innovation and care for their customers directly echo the driving principles of the PCS. We’re thrilled to team up with them on this groundbreaking partnership, which will provide meaningful and long-term value to our fans. We couldn’t be more excited to build the future of League of Legends esports in the region together,”Chris Tran, Head of Esports at Riot Games Southeast Asia.
The first deal of its kind in Southeast Asia, CTBC Bank’s three-year investment amplifies the PCS’ ability to enhance the player and fan experience across the region. The Bank’s support unlocks opportunities to upgrade and increase production volume and quality, enables operations to expand beyond Taiwan, with the integration of broadcast production facilities in Bangkok and Singapore, and fuels future large-scale fan engagement and outreach.
“The global gaming market is growing rapidly, and supporting esports in the region is one of the key ways that we’re getting a better understanding of younger customers and their needs,” said James Chen, President of CTBC Bank. “Our long-standing commitment to technology and innovation has driven us over the past few years to launch products and services like LINE Pay credit cards and a redesigned online banking site and mobile app. Now, through this long-term partnership with Riot Games and the PCS, we aim to continue cultivating Southeast Asian markets and to become one of the region’s most influential financial brands.”
Game is Hard looks forward to the increased production quality as well as the interactive content that will be produced with this increased funding. We will be covering more PCS as their Playoffs draw closer. Visit the official PCS website for more details.